| Design Concept |

Explore more, record more, share more!

GoGo! Adventure is my personal travel blog, documenting every visit and focusing on hiking and water activities. I share the beautiful moments and experiences from my travels!In the brand image, I use vibrant complementary colors, orange and blue, to infuse the brand with energy and contrast. The visual design features cartoon hand-drawn illustrations, which not only add fun and charm to the brand but also make the website interface more distinctive and attractive.Additionally, I extend these unique illustrations and brand identity to various products, such as clothing, backpacks, towels, and other outdoor apparel. Through these products, we hope to bring the joy of travel to more people and incorporate that happiness into their daily lives.

Credit

Creative Direction | Rebecca Yu
Brand Design | Rebecca Yu
Web Design | Rebecca Yu
Illustration | Rebecca Yu
Client | Rebecca Yu
Year | 2022